Attraction Marketing: Use It To Explode Your Business

Any networker with any length of time in network marketing has heard the term of attraction marketing and if you have, but you’re not using it, then shame on you! What I’ve found is though many have heard the expression, not many genuinely understand attraction marketing and how it comes into play with “getting” the top leads to acquire your products and join your organization.

In its simplest form, the theory of attraction marketing is YOU; branding YOU, Inc. You are branding and selling yourself, not your primary company or network marketing business. You see, with attraction marketing, you don’t have to pursue people, they’ll pursue you.

Now, why shouldn’t I offer my business immediately? Isn’t that the point, to get everyone to enroll in my business?

NO WAY!

Here’s why. Your best prospects are in a targeted market and that market is other networkers. They could’ve been in network marketing previously, are currently involved or seeking information regarding it now.

Why target other marketers?

* Network marketers believe in the industry. They don’t need to be convinced like your family or friends.
* Serious network marketers already spend money in their niche.
* Serious network marketers want success.
* Serious network markteters are ready and willing to buy anything to help them succeed.

Ok, you and this attraction marketing thing still don’t make sense. What would I market to others who are already in a company and won’t join me?

Great question, grasshopper!

Allow me to answer with a question; what does every marketer require help with? Recruiting customers and prospects, right? Right!

Well, market the solution to their problems using an attraction marketing system

You need to market two things:

1. You, Inc., because people don’t join companies, they join you.
2. Your attraction marketing system because people want solutions!

Finally, you bring your opportunity in play as an answer to other challenges in the industry or mlm companies specifically. After and only after you share the “How”, do you market the “Who, What, When, Where and Why” of your company.

This is the exact opposite of how the typical networker operates and the run of the mill networker is FLAT BROKE because they’re still using the archaic ways of network marketing and those ways are DEAD!

The spefcific tools of attraction marketing are:

1. You, Inc. and the value you bring to others – By always learning and possessing a valuable skill set to share, having access to tools, systems, and leaders, you are viewed as a leader and leaders are alluring to other would-be networkers, hence “attraction marketing”.

You have value to offer and you give without neediness. You give leadership by sharing your knowledge with others and guiding them to systems and training where they can also increase and duplicate success.

2. Lead Capture page – A high conversion site that offers a persuasive offer (free information, video, training, etc) in exchange for the prospect’s contact information.

3. Auto-responder – Email service that allows you to deliver designed and targeted follow up messages to your prospects to cultivate your relationship, provide valuable information that educates, sells your merchandise, service or system on autopilot for you 24/7.

4. A Funded Proposal – A funded proposal is the science of offering a low priced information product that is targeted to your niche market that provides value to your prospect. Customarily in the form of a training course or ebook which provides a speedy, high converting retail sale for you so you can monetize your list. Doing this, your business receives up-front cash and you’re getting paid off your prospects come on board with your primary company.

5. Affiliate Marketing – Additional services and products you can offer for long-term sales. Can you say more money, more money, more money? Keep in mind, some of them didn’t join your business opportunity, yet you’re still making money off of them.

-
About the Author:
Attraction marketing is a powerful way to optimize and leverage your home based business. It will no doubt explode any business. If you want your very own attraction marketing system, fully customized to BRAND YOU, go here NOW ! OR you can continue to R.I.P. with the other average marketers.
Article Source